Power Up, Folks! Phat Toney here with some breaking news: According to the latest rumor reports from several sneaker and hip-hop media outlets, multi-platinum Emo- Hop Artist Drake may be leaving his current footwear partner, Jordan Brand to forge a new partnership with current lifestyle king Adidas. Street-wear and news powerhouse, HIGHSNOBIETY.com was one of the first to break the story as they state in their feature story here. Sneaker insiders close to Drake have reported that he is unhappy with his current deal with Jordan Brand, which comes just weeks after his latest OVO x Jordan Collab. Going to the Germany Footwear giant would mean joining the ranks with fellow artists Pharrell Williams, Pusha T, Big Sean and Kanye West. West who also left Nike famously back in 2013, which coincidentally was when Drake inked his deal and unveiled his first Jordan project. Could the OVO x Jordan team really be breaking up? Neither Drakes camp nor Nike has confirmed anything, BUT I do think the overall thought of it is interesting. The success Jordan Brand has had with Drake’s releases I’d think they would sweeten their current deal to suit the Rapper’s needs at all costs. Then again West was said to have left the mother company, Nike, for similar reasons, so Adidas might be offering not only full creative freedom but some equity as well. Only time will tell what Drake and co will do. Until next time my students, as always, I am your Sensei Phat Toney, The Samoan Samurai, thank you for stopping by, remember to stay woke and LOVE, LIVE, LIFE. PEACE!
0 Comments
Leave a Reply. |
AuthorHi there! I'm the Samoan Samurai Phat Toney. I'm a lover of all things DOPE! WELCOME TO THE DOPE DOJO! Archives
March 2018
Categories |